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It’s A HUMONGOUS Mistake In Marketing

It’s A HUMONGOUS Mistake In Marketing

A huge mistake that a lot of small business owners make with their marketing efforts is doing the same thing over and over again. Let me guess, you talk about your product or service, you show pictures of your product or relatable pictures of your service, you share...

3 Nagging, Marketing Problems & Tips To Fix Them

3 Nagging, Marketing Problems & Tips To Fix Them

There is no need for me to keep addressing the elephant in the room, we all know that the vast majority of small businesses lack marketing resources. You get it. We know. However, there are three nagging problems that result from this issue that have come up in my...

What’s Going Wrong With Your Facebook Ad?

What’s Going Wrong With Your Facebook Ad?

Running a Facebook Ad is affordable marketing. Many small businesses get themselves started by picking a picture or video, then adding a caption that includes what they have to sell, the price, and a link to buy. They can get a reach of a few hundred for about $20 and...

Facebook Sales: It’s All In The Numbers

Facebook Sales: It’s All In The Numbers

Marketing leads to relationships that lead to opportunities to sell. But it’s all a numbers game. A percentage of the eyes that see your content and what you have for sell, will actually buy from you. So, how do you increase the number of people that will buy? It’s...

Give, Give… Ask for the sale!

Give, Give… Ask for the sale!

I’ve been talking about how you have to give information and value to potential customers to build marketing relationships and increase the “like, know, and trust” factor. All of that puts potential customers in a place to want to buy from you. But there is one last...

Content Marketing: The Secret To Website Traffic

Content Marketing: The Secret To Website Traffic

It took a while for small businesses to realize the importance of having a website. Now they are slowly but surely understanding exactly what should go on their websites. Company websites are not just web page long business cards. They should provide value to...

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