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#Hashtag Hacks

#Hashtag Hacks

One key way to gain exposure on social media is to make your content searchable through the use of hashtags. That little number sign symbol (hashtag) is an extremely important part of social media. However, like everything in marketing, you must be strategic in the...

Automate To Be Great

Automate To Be Great

Using technology can help small business owners to save time, money, and manpower by taking care of mundane and routine tasks. Automation technology is especially helpful to the area of operations in a small business. So, what exactly is automation? Automation is a...

3 Places Your Brand Needs To Look Good

3 Places Your Brand Needs To Look Good

As a small business owner, you do not simply have a company. You have a brand. Your brand is the look, feel and overall personality of your company. There should be a certain uniformity within your brand as well as a certain uniqueness that sets you apart from other...

Beyond Social Media

Beyond Social Media

Being on Facebook, Instagram, Twitter, and LinkedIn is great! It is an awesome move to leverage the attention you can gain from your current and potential customers. But garnering their attention is just your initial step. What comes next? Well… as awesome as social...

Facebook Algorithms And Your Business

Facebook Algorithms And Your Business

Your small business home on Facebook should be a Facebook “Fan Page”. This is different than the having a regular Facebook account. The most notable difference is that a Facebook Fan Page gets “likes” and the Facebook account has “friends”.  Per Facebook guidelines a...

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